How Redeal's Referral Program works

Redeal has developed a unique, efficient and user-friendly platform for referral marketing. Our service is based on a simple mechanism: a satisfied customer is rewarded for his or her willingness to share an offer to one or more friends.
This referral flow can be applied in different parts of the buying cycle depending on what results you want to achieve. We help our clients launch the best referral programs with our unique referral program software.

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Redeal in 4 simple steps

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1. Encourage sharing

A satisfied customer is encouraged to become an ambassador for your business by recommending your store and share an offer with their friends.
If the customer makes a referral they are rewarded with an offer of their own, as an incentive to follow-through.

2. Multiple channels to choose from

The ambassador can choose from several different channels to send their recommendations, for example e-mail, SMS or Facebook Messenger.

The ambassador chooses whether the offer should be shared with one or more friends, but is encouraged to share with up to three friends.


3. The friends receive a personal recommendation

The ambassador's friends receive a personal recommendation together with an offer. This creates a very strong branding impression since people generally have a much higher confidence in recommendation and advice from those they know.

The friends can easily click their way to your store and use their offer to place a purchase immediately or save it for a later time.


4. Reward positive behavior

The ambassador has finished the Redeal referral process and is rewarded with the promised offer to use directly or on its next purchase depending on how Redeal is used for your business.

We have now created brand interaction between friends, one or more personal friend recommendations as well as given your existing customer an incentive to shop more. Sweet!

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Actual statistics from our clients

of customers send a recommendation to one or more friends, on average.
conversion rate to new orders with offers distributed through Redeal.
average ROI (revenue created over Redeal cost)


They say all good business is win-win. Referral marketing with Redeal is win-win-win, since you will be creating value in three directions and everyone's a winner! Let us explain...
  • You as a merchant will increase brand interaction, customer loyalty and retention rate for existing customers while at the same time recruiting new customers through friend referrals.
  • Your customers gets a smooth and easy-to-use service that lets them become ambassadors for your business and are rewarded for doing so.

  • Your customer's friends also get a nice offer and the privilege of discovering what a great experience it is becoming one of your customers!

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In over 50 countries

Redeal helps hundreds of merchants in many different industries, with good results. Many of our customers are large, international e-commerces and together we engage and convert customers in over 50 countries with Redeal's services!

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Redeal is translated to over 15 languages and is already used on every continent of the globe. We also offer plugins for most larger e-commerce platforms. In other words, getting started with Redeal is a simple process!

Before, during or after a purchase

There are many different ways of using Redeal for your referral marketing needs. With our different features you can mobilize your existing customers and their friends before making a purchase (through a newsletter, for example), during a purchase (through a banner, pop-up or landing page on your website) or directly after completing a purchase (on your order confirmation page).

In a newsletter - Redeal Target

The Target feature lets you engage with customers through your different push communication channels to initiate a purchase. This lets you trigger existing customers to make a new purchase while at the same time recommending your business to their friends. Target can be used in a regular newsletter, an order confirmation or an automatic delivery notice e-mail. In other words, the Target feature lets you revive customers who aren't actively shopping at the moment, which creates higher repurchase frequency, increased customer retention and loyalty.

On site – Redeal Action

Action is the most flexible feature of Redeal's referral flow. Only your own imagination sets the boundaries since Redeal Action can be triggered by basically any user behavior of your choice. For example, you can trigger the Redeal pop-up when the customer visits a certain landing page, clicks a banner or as a "word of mouth" feature on the customer's "My pages".


After checkout – Redeal Instant

A customer is never more satisfied with your store than right after placing an order, an effect called "Buyer's High". This moment is the perfect time to engage with your customers and get them to recommend your store to their friends. This creates a unique effect since it gets your customers to interact closely with your brand, which boosts loyalty and repurchase frequency, while at the same time giving you a brand new channel for recruiting new customers through friend referrals!

Redeal manager-min

Simple admin

You easily create your Referral Deals in our Manager and then easily track your statistics in real time.
Redeal is easy to install and works on all types of platforms. For the larger e-commerce platforms there are plugins that make it easy to install. You can also install our plugin with Google Tag Manager or place a code snippet directly in the source code of your website.

Read more about our plugins 

Start your Referral Program today

Get started with referral marketing

Get Started
No contract. Cancel anytime

Quotes from our customers


Mårten Åkeson


"Redeal is a growth company - just like us - which means they grow fast and can keep up with our pace. They understand the importance of developing and driving a company forward. On several occasions they have provided advice on how we can use their service (for example in which channels) and helped us make the right decision!"

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Moon-Suck Song

Moon-Suck Song

Panagora Room AB

"At the end of the day it's all about building trust. I wouldn't recommend a friend to shop with a merchant that I didn't think was relevant or good, for example. When you give someone a personal recommendation you do it to create value and share the joy of shopping. Redeal makes it easy for customers to share this experience with eachother."

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Carl Pilo Karth-min

Carl Pilo Karth


"Simple and easy-to-use, both for us and for our customers. That's how I would sum up Redeal, and our long partnership. When we at Snusbolaget decided to go international in 2018, Redeal was a natural partner. Redeal's speed, reliable delivery and creativity is a perfect match with our ambition to take the Nordic region's largest online snus store as well as one of the fastest growing e-commerce companies out into the world."

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